Tag Archive for 'Retail Sales'

Starting with the Thanksgiving Day, consumers have focused mostly on promotional deals and have made fewer impulse purchases as they are still concerned about the state of the economy. Retailers are in fact driving traffic to their stores through much targeted promotions that ultimately will lead to reduced profit margins. This year, it appears that the Black Friday and Cyber Monday surveys could not provide a clear picture about the retail sales numbers for the entire holiday season. In part, that could be attributed to a warm November weather, which kept consumers from buying winter clothes. US retailers have decided to extend discounts on computers, toys and clothes beyond Christmas to attract consumers who held out for lower prices and have gift cards to redeem. Continue reading ‘Shop Till You Drop’